Posted on: Sep 02, 2012
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Nissan Micra ELLE is for the Ladies

Not every new car can be a Ford Raptor or Lamborghini Reventon. This one goes out to all the ladies out there.
Let's face it: most cars on the market are marketed primarily towards men. Those marketed towards women are generally derided as, well… women's cars. But the female species represents at least half of the market, so more feminine cars are a necessity for any automaker. Alongside such vehicles, we might argue, as the Fiat 500 and Volkswagen Beetle, the Nissan Micra is a vehicle popular among the fairer sex. In fact about 65% of Micras are bought by women, and the Japanese automaker is keen to drive that point home with this latest special edition.

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Designed in collaboration with popular women's magazine ELLE this special-edition Micra is due to be launched, appropriately enough, at the Paris Motor Show later this month, before hitting European dealers starting this fall. The Micra ELLE is distinguished by a panoramic glass roof, chrome trim, painted alloys and a roof spoiler, and comes available in blue or red with unique fabric upholstery. Based on the mid-range Micra Acenta trim level, the ELLE edition also packs automatic climate control, keyless entry, push-button ignition, electrically-heated and folding door mirrors and cruise control as standard equipment.
Style-conscious buyers can choose between an 80-horsepower 1.2-liter three-cylinder engine or a supercharged version with a hair under 100 hp, and can specify the Nissan Connect infotainment system as an additional option.

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