Both of those brands are owned by Mercedes' two main domestic rivals, Volkswagen
, respectively. Despite significant marketing efforts, Maybach failed to catch on a global scale - even in China where luxury sedans are in high demand. There was some talk last year between Maybach and Aston Martin
for the two to jointly develop future models, but nothing ever materialized. Before it was shutdown, Maybach offered significant financial discounts on the remaining cars in stock. In the end, however, Maybach was the victim of poor branding as well as simply being too overpriced.