"Our decision to give this striking new sedan an unconventional name means it will stand out even further from the established crowd, driving Kia sales in what is a new segment of the global automotive market for Kia." Designed by Kia's Chief Design Officer, Peter Schreyer, the K9 is based on the Hyundai Genesis
, and in South Korea the K9 is available with the same 329hp 3.8-liter V6, as well as a 296hp 3.3-liter V6, both sending power to the rear wheels via an eight-speed automatic transmission. Overseas, Kia will offer the Quoris with a 286hp 3.8-liter V6 MPI and a 329hp 3.8-liter GDI. A V8 option is also expected in North America.