Jaguar will return to the competitive arena via the pulsating world of historic motorsport.
For the first time since 1956, works-supported C- and D-types will take to the track again as part of the Jaguar Heritage Racing program. Jaguar will return to the competitive arena, racing at venues including Goodwood and the Nurburgring, as well as attending events on the historic motoring calendar including Mille Miglia, the Pebble Beach Concours d'Elegance and each round of the UK's E-type challenge.
This investment and celebration of Jaguar's heritage coincides with the automaker's most extensive new product development cycle in its history. Jaguar also recently introduced a subtle update to the famous Leaper logo, which has been given a shiny metallic finish and sports the Jaguar name below it.
Jaguar Global Brand Director, Adrian Hallmark, said: "Advanced engineering is part of our heritage - 2012 sees the 60th anniversary of Jaguar's development of the disc brake for automotive use, and ten years since the marque introduced aerospace-inspired aluminum monocoque technology to its modern range, technology today used on both the XJ and XK." Looking ahead to the near future, he continued in claiming that: "Forward looking design is part of our heritage - the poised intent of the C-X16 concept pushes the boundaries today just as much as the SS Jaguar 100 did in 1935.
And racing is very much part of our heritage also - which is why we have launched the Jaguar Heritage Racing program that this year will see Jaguar C- and D-types in competitive action." Jaguar Heritage Racing's first event will be the 2012 Mille Miglia retrospective in May, followed by the AVD Nurburgring Oldtimer Grand Prix in August and the Goodwood Revival in September.