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by Jay Traugott
A new Chinese automaker will reveal its first model at the Geneva Motor Show this March, but will this finally be the Chinese-built car with a realistic future in Europe?
New automakers from China seem to be popping up left and right these days, but only a few will actually survive to export cars from the (ironically) decentralized local automotive industry. One of the new brands that's showing potential is Qoros, a joint venture between Chery Automobile and Israel Corporation. And now it has revealed initial images and details of its first model, the GQ3 compact sedan. Set for a live debut at the 2013 Geneva Motor Show, the GQ3 is sized to compete with the likes of the Ford Focus and Honda Civic.
The automaker describes the design as something that'll appeal to "European design tastes" with its long wheelbase, short overhangs, and a four-door coupe silhouette. (We don't see it ourselves, but that's the new buzzword in the business.) It rides on a set of 19-inch wheels for a sportier stance, while the interior includes an eight-inch touchscreen infotainment system with cloud connectivity. The GQ3 will be the first of a broader model lineup that will later include larger family cars. Along with a host of hi-tech safety features, the GQ3 seems like it may be one of the few Chinese-built cars that may have a realistic future outside of its native country.