Toyota commissioned DUB Magazine to create a special edition Avalon for SEMA 2012, whose doors have been opened this week. "DUB has proven here that the new Avalon makes a sharp urban ride," noted Toyota Engagement Marketing and Motorsports National Manager Keith Dahl. "Their modifications give it an aggressive, yet classy look that might have been unexpected in the previous generation." The new look is dominated by a set of matte black 22-inch TIS alloys wrapped in ultra-low profile Pirelli tires that pack the wheel wells.