Published: Oct 27, 2012

Scion Unveils Seven Custom FR-S Models

Seven different takes on one of the year’s hottest cars have been previewed ahead of their unveiling at SEMA 2012.

With just days until Las Vegas plays host to this year's SEMA show, Scion helped to build the hype by throwing a private party in LA where they previewed a trio of Tuner Challenge FR-S models along with four other customized FR-S models that all showcase a distinct theme. The three tuners competing for the top FR-S tuner award are John Toca of Chicago, Illinois; Daniel Song of Orange County, California; and Chris Basselgia of Lebanon, Pennsylvania.

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Each contestant was given $15,000 and three months to modify a stock 2013 Scion FR-S, with the winner to receive prize money of $10,000. At the LA shindig, Daniel Song's matte black FR-S GT racer model was the crowd favorite, although there were plenty of good words said about the Minty FReSh FR-S and Carbon Stealth models. Cartel Customs orange and black convertible and Meguiar's bright yellow creation also impressed, the latter sporting a ChargeSpeed carbon-fiber aero kit, Fly Yellow paint, and Vortech Supercharger under the hood.