The new look of the DS3 was the brainchild of fashion designers, such as Yves Saint-Laurent, Kenzo and Orla Kiely, who have all lent their designing talents to the French automaker. Citroen will now be introducing a special edition Gray Matter that's limited to only 750 models. The feature trait of course is the distinct gray matte body with contrasting chrome trim. There will be an option to specify the roof and 17-inch alloy wheels in either black or white to set the tone with the gray body.
The Gray Matter edition is a part of Citroen's latest DS3 designer series, where a gold roof decal called Flavio, which was designed by the Italian winner of the roof design contest, will also be offered as an option. Citroen has been known for finding ways to personalize their cars and the DS3 has proven to be a very popular hit in Europe. There is no word yet on pricing for the package.